Do you have a system in place before you start writing? Setting a routine may sound like a drag, but it will catapult your progress in the long run. In this week’s blog, I’m sharing the five steps I take before writing any copy. This puts my brain in safety mode and allows my creativityContinue reading “Writers: Take These 5 Steps Before Writing Any Copy”
Tag Archives: copywriting
Writers: You’ve Already Written Your Book
Writers: what if I told you you’ve already written your book? Depending on how long you’ve been at this (crazy) game, I’m willing to bet you’ve already done most of the work. If you’re scratching your head and don’t know what the hell I’m talking about, that’s okay! I’ll explain! No matter what kind ofContinue reading “Writers: You’ve Already Written Your Book”
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Writers: Are You Including This Important Step in Your Process?
The amount of technical writing advice out there is enough to make all our heads spin, fall off, and then spin some more. Here’s something I never see writers or writing mentors talking about — energetically connecting with your readers before you write an outline, do research, or write one word of copy. For example,Continue reading “Writers: Are You Including This Important Step in Your Process?”
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9 Ways to Include Those Wacky Monthly Holidays into Your Writing
Each month, a host of fun and wacky holidays and observances grace our calendars, giving us gold for writing ideas, hooks, and headlines. I love these silly celebrations because they observe everyday life and activities. In other words, they’re relatable. They also grab attention because of the brain’s constant search for novelty and newness. ThisContinue reading “9 Ways to Include Those Wacky Monthly Holidays into Your Writing”
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Fun February Holidays & Observances to Use in Your Writing
Each month, a host of fun holidays and observances grace our calendars, giving us gold for writing ideas, hooks, and headlines. I love these silly celebrations because they observe everyday life and activities. In other words, they’re relatable. They also grab attention because of the brain’s constant search for novelty and newness. This is goodContinue reading “Fun February Holidays & Observances to Use in Your Writing”
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Are You A Health & Wellness Copywriter? Steal My Niche Chart!
Are you a health & wellness copywriter? Or a writer who writes about health topics? Awesome. Hi. Nice to meet you 🙂 I’m sharing the niche chart (or cheat sheet as I call it) I made when I first started copywriting. Why, exactly? My intuition told me to and I’m not arguing with it. (I’mContinue reading “Are You A Health & Wellness Copywriter? Steal My Niche Chart!”
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Are You A Copywriter? Improve Your Skills by Taking an Acting Class
Are you a copywriter? Or a writer in general? I have some original advice for you that has nothing to do with grammar, words to avoid, or punchy headline templates. If you want to be a better writer, whether it’s for copywriting, screenplays, scripts, speeches, ghostwriting, blogs, articles, and even technical writing, sign yourself upContinue reading “Are You A Copywriter? Improve Your Skills by Taking an Acting Class”
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What Does a Copywriter Do? Look for These Five Unique Qualities When Hiring One
What does a copywriter do? A whole bunch of stuff, really. A good copywriter knows to focus on the customer’s transformation, whether it’s through a product or service. A good copywriter knows to address objections and create peace of mind around buying. A good copywriter knows to do research, solve the customer’s problem(s), and answerContinue reading “What Does a Copywriter Do? Look for These Five Unique Qualities When Hiring One”
